Global Information Society: Operating Information Systems in a Dynamic Global Business Environment

In today’s digital 21st century, almost all businesses face intense competition from competitors all around the globe. The rapid change of the global environment forces enterprises to seek suitable business strategies to sustain them in the competitive marketplace. This leads enterprises to change their existing ways of conducting and operating businesses, and transform themselves in a way that will enable them to cope with the global challenges, compete globally and eventually grow. The winners in this phenomenon are the companies that implement their business operations in the most creative and innovative manner possible. Needless to say, this is done through the incorporation of information technology (IT) into the business strategies and goals.