Managing for Stakeholders: Survival, Reputation, and Success
ISBN: 0300125283
Category: Business
Tag: Business & Investing
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Managing for Stakeholders: Survival, Reputation, and Success
Publisher: Yale University Press | ISBN: 0300125283 | edition 2007 | PDF | 200 pages | 6 mb
Publisher: Yale University Press | ISBN: 0300125283 | edition 2007 | PDF | 200 pages | 6 mb
This book breaks the mold for the 'management success' literature. Forget what you've read in previous management books. Stop assuming that you have to trade off the interests of employees and customers for those of stockholders. Freeman, Harrison and Wicks show why smart managers succeed by adding value everywhere.
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