The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term
ISBN: 0749450851
Category: Business
Tag: Business & Investing
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Jean-Noel Kapferer “The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term"
Kogan Page | 2008-03-01 | ISBN: 0749450851 | 560 pages | PDF | 2,8 Mb
Kogan Page | 2008-03-01 | ISBN: 0749450851 | 560 pages | PDF | 2,8 Mb
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