The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture

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     The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture
  Rather than write a book strictly about the rise of Google as a business, technology journalist Battelle targets his research on the concept of Internet search, beginning the book with a discussion of an abstract idea he terms the "Database of Intentions,
  

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