Tuned Out Why Americans Under 40 Dont Follow the News eBook-EEn

Description

release name: Tuned.Out.Why.Americans.Under.40.Dont.Follow.the.News.eBook-EEn
release date: 07.03.07 size: ~= pi
author: David T. Z. Mindich
title: Tuned Out: Why Americans Under 40 Don't Follow the News
ISBN: 0195161416 ?FORMAT: PDF ?category/genre: Media Studies

release notes/summary (backcover information)

At a rate never before seen in American history,
young adults are abandoning traditional news
media. Tuned Out: Why Americans Under 40 Don't
Follow the News examines the reasons behind
this problem and its consequences for American
society. Author David T. Z. Mindich speaks
directly to young people to discover why some
tune in while others tune out--and how America
might help them tune back in. Based on
discussions with young adults from across the
United States, Mindich investigates the decline
in news consumption over the past four decades.
In 1972, 74% of Americans in their mid-30s said
they read a newspaper every day. Today, fewer
than 28% do so. The average viewer age at CNN is
currently about 60 years old. And while many
point to the Internet as the best hope for
rekindling interest in the news, only 11% of
young people list the news as a major reason
for logging on--entertainment, e-mail, and
Instant Messenger are ranked far higher on their
list. Exploring the political, journalistic, and
social consequences of this decrease in political
awareness, Mindich poses the question: What are
the consequences of two successive generations
tuning out? He asserts that as young adults
abandon the kinds of news needed to make
political decisions, they have unwittingly
ceded power to their elders. In an engaged and
intelligent way, Mindich outlines these problems
and proposes real solutions. An indispensable
resource for anyone interested in media or
politics, Tuned Out: Why Americans Under 40
Don't Follow the News is also ideal for
undergraduate and graduate students in journalism,
media, communication, political science, American
studies, sociology, and education.

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