[share_ebook] When Search Meets Web Usability

Description

• ISBN: 0321605896
• Pages: 208

This book delivers a proactive approach to building an effective Web site that is search engine friendly and will result in better search rankings. It outlines the steps needed to bridge the gap between a Google search and a Web site, and also improve the users" experience once they get to the site. By understanding the wide variety of information-seeking strategies and the individual behaviors associated with them . . .

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