Wrox Professional Search Engine Optimization with PHP Apr 2007 eBook-BBL

Description

Professional Search Engine Optimization with PHP: A Developer's Guide to
SEO (c) by Wrox

The type of the release is: eBook
In the PDF format with ISBN: 0470100923 and Pub Date: April 16, 2007
The size of the release is: 03 disks x 2.88mb
And released on: 06/02/2007

Maybe you're a great programmer or IT professional, but marketing isn't
your thing. Or perhaps you're a tech-savvy search engine marketer who
wants a peek under the hood of a search engine optimized web site.
Search engine marketing is a field where technology and marketing are
both critical and interdependent, because small changes in the
implementation of a web site can make you or break you in search engine
rankings. Furthermore, the fusion of technology and marketing know-how
can create web site features that attract more visitors. The mission of
this book is to help web developers create web sites that rank well with
the major search engines, and to teach search engine marketers how to
use technology to their advantage. We assert that neither marketing nor
IT can exist in a vacuum, and it is essential that they not see
themselves as opposing forces in an organization. They must work
together. This book aims to educate both sides in that regard.

http://www.amazon.com/exec/obidos/tg/detail/-/0470100923/

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